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Digital Marketing + AI Programme

Become a
Job-Ready
Digital Marketer

Master SEO, social media, paid ads, content strategy and AI-powered marketing tools — all in one comprehensive programme built for Bangalore's job market.

8–12 Weeks
Duration
Online / Offline
Mode
Monthly
New Batches
Weekday + Weekend
Batch Options
10+
Channels & Tools
ISO
9001:2015 Certified
AI
Powered Curriculum
Who Is This For

This Course Is Built For You If…

Digital marketing is one of the fastest-growing career paths — and it's open to everyone regardless of background.

🎓
Fresh Graduates
Any graduate — from arts to science to commerce — who wants to build a high-demand digital career without needing a technical degree.
Freshers
🏪
Business Owners & Entrepreneurs
Running your own business or planning to? Learn to market it yourself — SEO, social media, paid ads — without depending on agencies.
Business Owners
🔄
Career Switchers
Moving from sales, operations, teaching or any other field? Digital marketing is one of the easiest career pivots with the highest return.
Career Switch
📈
Marketing Professionals
Already in marketing but without a structured digital foundation? Upgrade your skills across every digital channel plus AI tools.
Working Professionals
Learning Outcomes

What You Will Achieve

Concrete, job-ready skills — not just a certificate. You leave this programme able to do the work from Day 1.

Build and execute SEO strategies that rank websites on Google's first page
Run paid Google Ads and Meta Ads campaigns with real budgets and ROI tracking
Create and manage social media content calendars across Instagram, LinkedIn and Facebook
Design email marketing campaigns with automation sequences and A/B testing
Use AI tools — ChatGPT, Jasper, Canva AI — to create content 10x faster
Analyse campaign performance using Google Analytics 4 and Meta Business Suite
Build a personal digital marketing portfolio with live campaign work
Understand e-commerce marketing and marketplace advertising basics
By the end of this programme, you will be ready to apply for:
DM
Digital Marketing Executive / SEO Specialist / Social Media Manager roles
🏢
Agencies, startups, e-commerce brands, corporates & freelance clients
💡
In-demand across every industry — every business needs a digital marketer
Curriculum

Course Syllabus

Comprehensive modules covering every aspect of Digital Marketing + AI. Click to explore each module.

Digital vs traditional marketingCustomer journey mappingMarketing funnel (TOFU/MOFU/BOFU)Digital marketing channels overviewBuilding a digital strategy
On-page & off-page SEOKeyword research toolsTechnical SEO basicsLink building strategiesGoogle Search ConsoleLocal SEO for businesses
Google Ads account structureSearch, Display & Shopping campaignsKeyword match types & biddingAd copywriting & extensionsQuality Score optimisationCampaign reporting & ROI
Platform strategy — Instagram, LinkedIn, FacebookContent creation & schedulingCommunity managementInfluencer marketing basicsSocial media analyticsPaid social campaigns
Content strategy & planningBlog writing for SEOVideo content basicsInfographic & carousel designContent repurposingStorytelling for brands
ChatGPT for content creationJasper & Copy.ai for copywritingCanva AI & image generationAI for keyword researchPrompt engineering for marketersAI in email & ad personalisation
Email list building strategiesMailchimp & similar platformsCampaign design & copywritingAutomation sequences & drip campaignsA/B testingEmail analytics & deliverability
Google Analytics 4 setupUTM trackingConversion rate optimisationMeta Business Suite analyticsMonthly marketing dashboardsPresenting results to stakeholders
Why Beyond Academics

What Makes This Programme Different

Anyone can teach theory. We teach you how to actually do the job.

🤖
AI-Integrated Curriculum
This isn't just a digital marketing course — AI tools are woven into every module. You leave knowing how to use ChatGPT, Canva AI and campaign automation tools that make you 3× more productive.
📁
Live Campaign Portfolio
You don't just learn theory — you run real mini-campaigns during the programme and build a portfolio to show employers and clients from Day 1.
🚀
Industry Expert Trainer
An experienced digital marketing practitioner joins sessions to share live case studies and current industry best practices from the field.
Your Trainers

Learn From People Who've Lived It

Not just educators — practitioners who've held senior roles at global organisations.

Renu Kothari Jhawar
Lead Trainer & Founder
Renu Kothari Jhawar
NIT Nagpur — Computer Science Engineer
A Computer Science Engineer from NIT Nagpur with 15+ years of IT and business experience. Renu brings a strategic, data-driven perspective to marketing — connecting digital marketing skills directly to business outcomes and career growth.
Strategy & AnalyticsBusiness GrowthMicrosoftGlaxoSmithKlineNIT Nagpur10+ Yrs Coaching
Shiva — Digital Marketing Industry Expert & Trainer · Beyond Academics
Industry Expert & Trainer
Industry Expert
Digital Marketing Specialist
A senior industry practitioner joins select sessions to share live case studies, current industry trends and real-world insights from the field.
SEO & SEMSocial MediaContent StrategyAI Marketing ToolsCampaign Management
Placement Success

Our Students. Their Wins.

Real students. Real companies. Real careers launched from this programme.

Taranjeet — Invest365 Realtors · Digital Marketing · Beyond Academics
Manvith placed at JUC — Digital Marketing Executive · Beyond Academics
Lekhana — TheDesifood.com · Digital Marketing · Beyond Academics
Student Testimonials

Hear It From Our Students

Google reviews from real students who have completed this programme.

Google Review by Abha Sodani — Digital Marketing Beyond Academics
⭐⭐⭐⭐⭐ Google Review
Abha Sodani · Digital Marketing · Bangalore
Google Review by Manvith Manvi — Digital Marketing Beyond Academics
⭐⭐⭐⭐⭐ Google Review
Manvith Manvi · Digital Marketing · Bangalore
Google Review by Lekhana Lakhotiya — Digital Marketing Beyond Academics
⭐⭐⭐⭐⭐ Google Review
Lekhana Lakhotiya · Digital Marketing · Bangalore
Life at Beyond Academics

Inside the Classroom

Small batches. Personal attention. Real conversations. This is what learning looks like at Beyond Academics.

Digital Marketing classroom session · Beyond Academics
Digital Marketing Text Marketing session · Beyond Academics
Digital Marketing batch group photo · Beyond Academics
Certification

The Moment That Makes It Real

Every student who completes the programme receives their certificate directly from Renu — a moment worth working towards.

Digital Marketing certification ceremony · Beyond Academics
Swati Khanna cert ceremony · Beyond Academics
Abha Sodani cert ceremony · Beyond Academics
FAQs

Frequently Asked Questions

Everything you need to know before you enrol. Still have questions? Just WhatsApp us.

Not necessarily. This programme is designed for both beginners and those with some background. We start with foundations and build up progressively. Many of our most successful Digital Marketing + AI students had no prior experience when they joined.
We offer both online and offline modes. Offline classes are at our Bangalore centre. Online sessions are conducted live — not recorded videos — so you get the same interactive, hands-on experience from wherever you are.
The programme runs for 8 to 12 weeks depending on batch type (weekday or weekend). Weekend batches tend to run slightly longer. The exact timeline is confirmed when you speak with our counsellor.
New batches start every month. We offer weekday batches (morning/evening slots) and weekend batches (Saturday/Sunday). WhatsApp or call us to know the upcoming batch date and available timings.
We believe fees should never be a barrier to career growth. Please speak with us directly to discuss the fee structure. You can reach us on WhatsApp at +91 93800 58544 or call us anytime.
Yes — and it's personal, not just a job portal link. We review your resume, prepare you for interviews, and connect you with job leads from our network. Renu personally supports students through their placement journey.
Yes. You receive a certificate from Beyond Academics, an ISO 9001:2015 certified training institute. This can be added to your resume and LinkedIn profile as evidence of professional, structured training.
Yes. We deliberately keep batches small so every student gets personal attention. Renu knows every student by name, tracks their progress, and is available for doubt-clearing beyond class hours.
Absolutely not. Digital marketing is one of the most accessible careers — you need curiosity, creativity and willingness to learn tools. No coding, no technical degree required.
Yes. The programme includes hands-on campaign exercises on Google Ads and Meta Ads so you understand budget management, bidding and ROI — not just theory.

Ready to Start Your Journey?

Free counselling · No pressure · Just a conversation about your goals

💬 📞